Taking a punt on digital
09 Mar 2010 | by Chris Ellery
Albion, which works with Betfair, insists that William Hill is 'not a go-to brand for new betting ...
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Andrew Walmsley on Digital: Timing is everything
14 Apr 2010 | by Andrew Walmsley
, with Poke's brilliant Albion Bakery Twitter feed notifying its 1700 followers that fresh croissants were ...
The week in marketing
02 Dec 2009
Albion, is the brand's first TV ad in a decade. It will be supported by a social-media campaign designed ...
O2 to roll out spin-off brand
29 Sep 2009 | by Staff
Communications and Albion London, will have a digital and viral focus. The Giffgaff name is based on Scottish ...
Glasses Direct in TV ad debut
15 Sep 2009
previously worked with Albion on a project basis. The campaign follows a second round of venture capital ...
Brand in the news: Twitter
30 Jun 2009 | by Glyn Britton, Strategy director, Albion
Twitter is this year's hyped web story, and although celebrities microblogging about their lives is good fun, this is not what makes Twitter really interesting.
Whisky in first digital activity
09 Jun 2009
the appointment of Albion as its global digital strategy partner last year.
Media: Real Time to become Shed
24 Feb 2009
The relaunch on 20 March will be supported by an on- and off-air campaign created by Albion London, featuring the hosts of programmes shown on the channel. Discovery Shed will be positioned as practical, straight-talking and 'matey'. Its tagline is 'Get your hands dirty'. Its programme schedule includes DIY ...
Adwatch review: Baileys
09 Dec 2008
LONDON - Nick Darken, creative director of Albion, reviews the Baileys commercial, which had the 20
Football shirt sponsorship market suffers drop
26 Nov 2008 | by Ed Kemp
this year, while West Bromwich Albion has yet to secure a partner. Aston Villa has forgone income through ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
