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. Even digital agencies are trying their hand at direct, as with Albion launching Albion Cell , while ad ...
NO Jason Goodman, Chief executive, Albion If 'mass-market advertising' means giving up on your outsider spirit, using creative that nobody can find offensive, and lazily bought broadcast media, then yes. However, if it means using traditionally mainstream media like TV, then no. These days we ...
London's first for the brand, after winning the account from Albion in March. Recreating Remington ...
Addiction was hired following a pitch called in January. The agency will handle the UK account, previously held by Albion, as well as Remington's pan-European business. Addiction London, which has evolved from its origins as a production company to offer broader creative services to clients, will oversee ...
, which covers multiple markets. It is not known whether the position of Albion, which handles ... 's haircare range, created by Albion, has centred on digital activity. Wax Communications has also handled ...
their friends. Maybe Jason Goodman, chief executive, Albion The term crowd-sourcing' calls to mind ...
The company, which sells discount prescription glasses, hired Albion to develop a new brand positioning for the business in November 2007. It is not known whether the agency will pitch for the advertising account. Glasses Direct was founded in 2004 by the 26-year-old Jamie Murray-Wells while he ...
Work Club pitched against the incumbent design agency, PartnersDBMA, Albion, glue London and one other undisclosed agency. Work Club's first campaign will be a men's lifestyle push in the UK market. The press, online and retail campaign will focus on the brand's Square O sunglasses collection and aim ...
LONDON - Albion is urging people to stay in touch this Christmas with a new online banner for Skype....The campaign, developed by Albion, highlights the ease of communication wherever you are in the world, with free voice and video calling between Skype users. The campaign uses stop frame plasticine animation to dramatise typical scenarios of people staying in touch with loved ones over the festive season ...
LONDON - Albion has been appointed to handle the £1.5 million advertising account for Gumtree...Gumtree, an international classifieds website, does not have an incumbent agency. Albion won the brief on the basis of its existing relationship with Gumtree's parent company, eBay, and Skype ... , eBay's international classifieds division, acquired Gumtree in May 2005. Albion was appointed ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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