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The joy of sex marketing

the public arena that connects to health and wellbeing, whether sex, alcohol or drugs, must never ...

Brown-Forman seeks shop for global vodka ad briefs

and escalators. Brown-Forman's other alcohol brands include Jack Daniel's Tennessee Whiskey, Southern Comfort ...

Foster's launches Facebook Timeline app

Foster's has become one of the first alcohol brands in the UK to develop an app for Facebook

Change4Life tackles sensible drinking mission

sensible alcohol consumption...., such as having alcohol-free days, not pre-loading (drinking at home before going out), swapping to low-alcohol or alcohol free drinks and using smaller glasses. As well as the TV activity, the DoH is launching ...

Do consumers really care about eco-packaging?

by almost 40%, followed by perfumes and cosmetics. Soft drinks (7%) and alcohol (6%) scored lowest when ... Alcoho l: 6% deemed alcohol to have excessive packaging Confectionery: 40% cited confectionery ...

What do you do when the prime minister comes knocking?

, and railed at the drinks industry for supplying cheap alcohol, particularly in supermarkets, for fuelling a ...

Crayon nets Grant's global digital task

Johnnie Walker, has led the alcohol sector's adoption of social media via a multi ...

Pitch update

pitches for two alcohol-related accounts moved on apace last month. The Observatory-handled pitch ...

Sector Insight: Dark spirits

role in 2008. During his marketing career in the softand alcoholic-drinks industries, one of his most ...

Private Hear: January 2012

Go to the ads Will Awdry, creative parner, Ogilvy Mather Brian Jenkins, head of radio, COI January 2012. A month when some of us feel isolated from dependable friends such as alcohol, say, or Europeans. Do these half-dozen radio oeuvres provide a cup that cheers ...

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