02 Apr 2012
| by Staff
alcoholic cider brand, The Ginger Fox, as well as the ad account for the salad brand Florette, giving ...
29 Mar 2012
| by Parliamentary correspondent
The Government has warned that it will consider a ban on alcohol advertising unless more action...alcohol ads and France had outlawed TV commercials. "There is known to be a link between advertising ...
the harmful effects of alcohol advertising."
Ministers are worried that, while the code of practice says young people should not be targeted, large numbers of under-18s still see alcohol ads.
A Government ...
24 Jan 2012
| by Ashley Underwood
People who drink alcohol every day are 31% more likely than the average drinker to be social grade...have at least two days a week completely clear of alcohol.
Most would agree that without a public ...
sentiment.
Alcohol producers also advocate sensible drinking. This has obvious moral foundations ...
-the-shelf alcohol.
Marketers will be keen to hear how best to reach these mature bacchanals.
Any government ...
05 Jan 2012
| by Heather Corker
.
Issues such as obesity and alcohol abuse, with all the associated financial and social costs, mean we ...
03 Jan 2012
| by Sara Kimberley
The ad, created by McCann Manchester, which launched in August, features a woman sitting next to packs of PG Tips and Aldi tea, saying: "I don't like tea. I like gin".
Despite drawing complaints from members of the public who claimed the ad made a joke of alcoholism, the ad beat off competition ...
07 Nov 2011
| by Alice Dunn
groceries, alcoholic drinks and toiletries online.
Their online shopping, however, spreads further than ...
20 Oct 2011
| by Our Parliamentary correspondent
The Government came under fresh pressure this week to curb alcohol ads as a survey of young people...Alcohol Concern, the pressure group that commissioned the poll of 2,300 people under 18, said young people feel bombarded by alcohol ads. Some 58 per cent of those polled support a 9pm watershed ...
.
The group said that it was the biggest study of young people's views on alcohol marketing.
Don Shenker ...
27 Jul 2011
have worked in its favour.
For those cutting back on alcohol, soft drinks are a likely replacement ...
-oriented and non-alcoholic options are sought by more people in that environment, there should be room ...
24 Jun 2011
| by Clementine Marcel and David Akeredolu
at Glastonbury in particular, through off-site spending petrol, snacks, camping supplies, alcohol, hotel ...
22 Jun 2011
| by Jane Bainbridge
alcoholic beverages?) they are nonetheless aimed at 18- to 24-year-old drinkers.
While innovation in any ...
with other alcohol sectors. Vodka dominated, accounting for 55.7%, with sales of 2.3bn. Meanwhile, gin has ...
mean that alcohol prices have increased by up to 10% in 2011.
This has contributed to the interest ...
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