Being happy in 2012
05 Jan 2012 | by Heather Corker
. Issues such as obesity and alcohol abuse, with all the associated financial and social costs, mean we ...
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Industry bodies respond to Government plans to tackle binge-drinking
23 Mar 2012 | by Gemma Charles
The Government is to introduce a minimum-pricing regime for alcohol in England and Wales, in a bid...The plan, which is laid out in the Home Office's long-awaited alcohol strategy, will also consult ... beer is cheaper than water, it's just too easy for people to get drunk on cheap alcohol at home before ... to the alcohol strategy, Portman Group chief executive Henry Ashworth said: "For this strategy to be successful ...
Government targets beauty brands with body-confidence pledge
06 Dec 2011 | by Gemma Charles
Equalities minister Lynne Featherstone MP will unveil the pledge next year. It will operate in a similar way to the Department of Health s Responsibility deal , which targets obesity and alcohol misuse. The pledge strategy indicates a shift from more punitive measures Featherstone suggested last year ...
Sky marketer scoops top prize at Brand Event Awards
02 Dec 2011 | by Staff
The Lionels. Here is a full list of all the category winners: Alcoholic drinks Miss Jones Co ...
Christmas shopping: profiling parents
07 Nov 2011 | by Alice Dunn
groceries, alcoholic drinks and toiletries online. Their online shopping, however, spreads further than ...
Marketing industry steps up fight to keep self-regulation
19 Oct 2011 | by Gemma Charles
calorie intake and a healthy lifestyle'. In addition, alcohol industry body the Portman Group has ... of the alcohol-related Responsibility Deal. Under consideration is whether sponsorship deals should ...
Aldi fends off alcoholism complaints
07 Sep 2011 | by Matthew Chapman
TV ad that featured a woman who likes gin, claiming it made a joke of alcoholism....was offensive because they believed the ad made light of alcoholism, while a further 15 people accused the ad ... substitute for non-alcoholic drinks such as tea, and added that a lady stating she liked gin did not mean she was an alcoholic. The Advertising Standards Authority (ASA) ruled that the woman did not appear ...
Private View: Ben Walker and Nick Meek
08 Jul 2011
McKellen could have been a homeless alcoholic. And Sam Fox could have ended up getting her tits out ...
Festival fever
24 Jun 2011 | by Clementine Marcel and David Akeredolu
at Glastonbury in particular, through off-site spending petrol, snacks, camping supplies, alcohol, hotel ...
Marketers prepare for impact of Bailey childhood report
07 Jun 2011 | by Gemma Charles
] as demeaning of women.' Alcohol ads are presently barred from advertising next to schools, but Guy Parker ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
