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Insurer Direct Line Group has hired former HSBC marketer Mark Evans to the role of director of brand portfolio and partnerships, as the business bolsters its management team ahead of a divestment by parent company RBS.
Last week, PRWeek reported that agency founder and chairman Alex Sandberg was stepping back from day-to-day involvement in the business he sold to private equity firm Vitruvian Partners last year. The agency has quickly moved to bolster its senior team with the hire of Trefgarne as a partner, just six ...
Alex Sandberg, chairman College Hill, is to step away from day-to-day involvement in the business...Alex Sandberg, chairman College Hill, is to step away from day-to-day involvement in the business ... will continue to manage College Group s financial PR business. Nichols said: Alex is stepping away from the business as we start a new growth phase following the investment last year by Vitruvian. I am pleased Alex ...
American Express is launching what it claims is the first SMS-driven interactive billboard, offering consumers "insider tips" about activities in London.
MasterCard is to launch a new digital wallet service, which it claims will offer consumers and merchants a "faster and easier" payment system.
and Alex Brownsell BRAND VIEW Daryl Fielding, vice-president of marketing, Kraft Foods Europe ...
HSBC has promoted marketer Philip Mehl to a pan-European role, as part of a shift in the marketing structure at the bank.
Barclays has rolled out a viral campaign to promote its Pingit app, which allows users to send and receive money using mobile phone numbers.
Bupa's global brand director, Fiona McAnena, has left the healthcare company to start a consultancy business.
Confused.com is extending its Nectar promotion across its entire product range, after what it claims to be a successful trial on motor insurance purchases.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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