Think BR: The search for white space
25 May 2012 | by Will Landell Mills
How do we understand the world of evolving psychological needs, asks Will Landell Mills, director...breakfast. William Landell Mills, director, Ipsos Marketing ...
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West Brom replaces Bodog with Zoopla
25 May 2012 | by John Reynolds
Brom finished 10th in the table. Alex Chesterman, founder and chief executive of Zoopla, said: "The ...
Old El Paso readies Jubilee-themed campaign
22 May 2012 | by Maisie McCabe
Old El Paso, General Mills' Mexican food brand, is to launch a targeted outdoor and digital...London to include the Jubilee messaging from next week. Ed Culf, marketing director at General Mills ...
Video: Brian Blessed and Carlsberg brand controller discuss Euro 2012 ad
16 May 2012 | by Matthew Chapman
Marketing attended the filming of the Carlsberg 'fan academy' ad at Mill Hill School in London
Brother targets small businesses with Channel 4 sponsorship
14 May 2012 | by Nick Batten
. Alex Shephard, associate director for Carat, said: "This sponsorship provides excellent, sustained ...
Zoopla acquires dotcom Upmystreet.com to boost traffic
11 May 2012 | by Sarah Shearman
it will maintain the brand. Alex Chesterman, founder and chief executive of Zoopla, said: "This acquisition is a ...
Guardian News & Media racks up nominations for AOP's 2012 Awards
10 May 2012 | by Sarah Shearman
- Guardian John Domokos - Guardian Alex Fletcher, Digital Spy - Hearst Magazines UK Madeline ...
Media industry reacts to Sly Bailey's exit
04 May 2012 | by John Reynolds
of this) and in the product itself most noticeably the supplements. Alex Degroote, media analyst ...
Mason holds on to marketing reins at Game amid restructure
04 May 2012 | by Matthew Chapman
operations director Robert Quinn; head of business development and insight Alex Vines; communications ...
O2 gets 'unheard of' 117% engagement rate for paid-for Twitter campaign
04 May 2012 | by Sarah Shearman
are just unheard of - and are a tribute to the creativity that O2 brought to the platform". Alex Pearmain ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
