25 May 2012
| by Daniel Farey-Jones
The show, which will be presented as usual by former England footballer Ian Wright, will run from Friday 8 June to Sunday 1 July, but the commercial partnership starts this Monday (28 May).
This will help Currys and PC World drive interest in the 'Cash For Goals' promotion, which rewards customers who ...
25 May 2012
| by Jeremy King
The project, which aims to highlight the hottest young talent in the commercial media sector, is being sponsored by The Mail on Sunday, which itself is celebrating its 30th year.
This year's 30 Under 30 entrants are being asked to submit a short video alongside their written entry, showcasing why ...
25 May 2012
| by Daniel Farey-Jones
in the role. ( Marketing )
Media
Steve Alexander , who was recently promoted to trading lead ...
24 May 2012
-centric, the commercial also has universal appeal, capable of tugging at the heartstrings of viewers across the globe ...
24 May 2012
| by Maisie McCabe
copywriters whose job it is to write radio commercials are recruited from art college," Burke explains.
"They are writing radio commercials because they were good at drawing at school. They don't want to do ...
and their agencies use radio better. In the 80s, commercial radio audiences doubled but the medium's share of ad ...
24 May 2012
Hot on the heels of winning Best Sports Programme at the Sony Radio Academy Awards, talkSPORT is pumping out some neat commercial opportunities for brands ahead of a summer "carnival" of live sport.
In a deal with Ocean Outdoor, live talkSPORT sports bulletins will be simultaneously displayed through ...
24 May 2012
| by Alasdair Reid
in partnership with CNBC, indicating that 57 per cent of Facebook's users never engage with commercial content ...
24 May 2012
COMMERCIAL AND COMMUNICATIONS DIRECTOR, POSTERSCOPE
- 2012 was predicted to be the year of the mobile ...
23 May 2012
| by Arif Durrani and Ben Hall
The success of commercial radio is a testament to the industry's drive and innovation, propelled...outside of the BBC, commercial radio is the youngest of the UK s traditional media, having only started ...
for an average of 23 hours, and 33 million tuning in to the commercial sector. The IPA s latest Touchpoints 3 ...
publisher can testify, consumption is not a guarantee of media spend in itself. The commercial radio sector ...
22 May 2012
| by Mark Banham
of publishing director of Archant Anglia, and James Gurney was made commercial director, taking responsibility for commercial revenues from the Archant Norfolk and Archant Suffolk business units.
Follow Mark Banham ...