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BrandMAX speaker preview: Nick Manning on brand optimisation and the media industry

of the TV commercial was over. Meanwhile, the growth of digital media is changing the landscape ...

My Media Week: Stevie Spring

executive of Future, I also describe myself as head of digital not only because 30%-plus of our commercial ...

TV advertisers pay record prices for Oscar glamour

, which worked with incumbent creative agency Saatchi Saatchi. The commercial aired during seven 30 ... commercial, which included stars Justin Bieber and Ozzy Osbourne. Many of the advertisers involved ...

Murdoch aims for £30m a year from new ad deal

commercial initiative across its tabloid brands, The Sun, the News of The World, and its quality titles...it up and running by July. News International commercial heads, understood to include Paul Hayes, managing director of NI commercial, and Dominic Carter, who heads its sales division, are set to meet ISBA ...

The London Evening Standard to raise distribution

,000 copies from October - a year after the Alexander Lebedev-owned title ditched its 50p cover price.

Comcast appoints new EMEA ad sales director

Ponder will be responsible for commercial revenues from international and pan-regional advertisers, and through local sales operations. Prior to his appointment, Ponder spent eight years as senior account director at Fox International channels in London, in a role in which he represented National Geographic ...

More than 90% of consumers would not pay £2 a week for Times Online

International's commercial chief, Paul Hayes, said he would be "in the shit" if the group's paywall plans did ...

Seven Squared sets up B2B unit

that it was outsourcing production of its commercially funded supplements to Seven Squared. The Guardian's parent group ...

NEWSPAPER ABCs: The Independent achieves first rise of 2010

LONDON - Alexander Lebedev, the incoming owner of The Independent, will be pleased to note that his

Lebedev Indy deal rests on office agreements

LONDON - Alexander Lebedev's expected purchase of The Independent and The Independent on Sunday

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.