Waitrose 'Heston's prize pudding' by Kitcatt Nohr Alexander Shaw
30 Nov 2010
Waitrose is using social media to develop brand engagement and drive sales over the festive season.
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Waitrose is using social media to develop brand engagement and drive sales over the festive season.
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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.