John Lewis 'spring fashion' by Kitcatt Nohr Alexander Shaw
26 Mar 2009
DM campaign to advertise John Lewis's range of fashion and accessories for Spring.
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John Lewis 'autumn fashion' by Kitcatt Nohr Alexander Shaw
10 Sep 2009
Kitcatt Nohr Alexander Shaw has created a sophisticated direct mailing to send out to fashionistas in a bid to promote the autumn fashion collection at John Lewis.
The Brand Council case studies: Alexander McQueen
16 Dec 2002
Originally published in 'Cool BrandLeaders', August 2002. The book reviews the UK's strongest cool brands as judged by the independent Brand Council Judges.
PRIVATE VIEW: Dave Alexander is the joint creative director at Banks Hoggins O'Shea/FCB
29 Nov 2002
The hardest word to say in advertising isn't "mnemonic", it's "no".
Gucci to take Alexander McQueen brand worldwide
05 Dec 2000
Italian fashion house Gucci plans to turn UK fashion designer Alexander McQueen into a worldwide brand following its acquisition of a majority stake in the design house for an undisclosed sum.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
