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Purely Media's Alexander opens B2B media agency
23 Oct 2003 | by Staff,
by Purely Media's Amanda Alexander to focus on business-to-business media....Alexander has joined forces in a strategic tie-up based on reciprocal new business with PHD ... being one of the hardest hit sectors in the advertising downturn, Alexander said there were signs ... setting up Whichmedia, Alexander was head of business-to-business at Purely Media, a division of Mediaedge ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
