Hotline: M&C Saatchi is launching an office in Moscow
25 Mar 2011
EMCG. The new shop will be called M&C Saatchi EMCG and be run by EMCG's president, Alexander
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Direct marketing and sales promotion leagues 2011
30 Mar 2011 | by Kim Benjamin
Nohr Alexander Shaw, meanwhile, has merged with Digitas, also part of Publicis Groupe; it says the deal ...
Vouchers and gift cards: All in the experience
11 Mar 2011 | by Nicola Clark
will continue the recovery that began in 2010. Bill Alexander, managing director of Red Letter Days, says its ... hard cash. However, as Alexander says: 'When you go on an experience day, you will remember it years ... an instant reward,' says Alexander. Corporate rewards and voucher company Love2reward is also hoping ...
Pimm's aims to crash Royal Wedding parties
08 Mar 2011 | by John Reynolds
-running 'Pimm's o'clock' campaign. The creative theme began with TV ads starring comic actor Alexander Armstrong ...
Government eases marketing spend vetting rules
02 Mar 2011 | by Gemma Charles
, are expected to deliver more than 3bn in savings by the end of the financial year. Danny Alexander, chief ...
Mercedes-Benz and Rolls Royce top Superbrands charts
28 Feb 2011 | by Nicola Clark
to draw on," says Marc Nohr, managing partner at advertising agency Kitcatt Nohr Alexander Shaw. "In a ...
Luxury: Because you're still worth it
22 Feb 2011 | by Nicola Clark
luxury. Marc Nohr, managing partner at integrated agency Kitcatt Nohr Alexander Shaw, says that luxury ...
Helen Edwards on Branding: Waterstone's: labour of love
16 Feb 2011 | by Helen Edwards
Russian oligarch Alexander Mamut must not let his heart rule his head in his pursuit of Waterstone's....According to The Times Business section last week, a Russian oligarch is 'chasing Waterstone's for love'. Alexander Mamut, 51, made his estimated $1bn fortune as a banker during the Boris Yeltsin era. Two years ago, though, he declared that he is 'not in business only for money', and proved it with a ...
Revolution cover feature: The web gets rules
15 Feb 2011 | by Adam Woods
impact on creativity," says Lazar Dzamic, joint planning director at Kitcatt Nohr Alexander Shaw. "It ...
Close-Up: Return of the art of advertising conversations
11 Feb 2011 | by Anne Cassidy
Addison and Alexander Armstrong exchange entertaining verbals, while Morgan Freeman's dulcet tones ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
