Search results for Alexander Lebedev

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Google improves reporting for video campaigns in AdWords

campaign. Alexander Sandover, head of digital and e-commerce at Twinings, said: "Our Twinings 'Gets You ...

Facebook marketing chief lauds 'real life' mobile possibilities

Speaking at the Social Brands conference held in association with Marketing last week, Alexander Schlaubitz, director of customer marketing at Facebook, said that mobile is of huge concern to the company. [Mobile] will afford more of a natural augmentation with real life. The more we can have Facebook interact ...

Facebook 'increased well-being' during UK riots, claims policy chief

technologies." Also giving evidence to the committee were Alexander Macgillivary, general counsel ...

Stella Artois crowns winner of its Cannes film competition

at Chez Jacques', Stella Artois' beachfront lounge. Alexander Lambrecht, global marketing manager ...

Revolution cover feature: The web gets rules

impact on creativity," says Lazar Dzamic, joint planning director at Kitcatt Nohr Alexander Shaw. "It ...

ISBA to publish social media guide for advertisers

The guide, created with the help of Alexander Holt at the Digital White consultancy, aims to bring clarity and strategic direction to the burgeoning area of social, where proven technical skills and business understanding can be hard to ascertain. The guide provides advertisers with an overview ...

Waitrose 'Heston's prize pudding' by Kitcatt Nohr Alexander Shaw

The campaign, created by Kitcatt Nohr Alexander Shaw, includes a Facebook app called Heston s Prize Pudding which allows users to claim one of a limited number of virtual Heston from Waitrose ... was David Bourke. Kitcatt Nohr Alexander Shaw has also redesigned the Waitrose Facebook page. ...

Embrace Life ad scoops YouTube advertising award

The winner, shot in slow motion to emphasise the importance of wearing seatbelts, was created by Alexander Commercials. It was chosen from a shortlist of 28 entries by YouTube viewers, pipping work from Old Spice, Foster's and O2. Its creators received their prize of a YouTube homepage takeover worth ...

Old Spice, John Lewis and Philips among brands vying for YouTube prize

and director), Sarah Alexander (producer) Brand: Tipp-ex Execution: Hunter shoots a bear Credit: Buzzman ... Execution: 'Poo' viral Credit: Kitcatt Nohr Alexander Shaw Brand: Xbox 360 Execution: Alpine legend ...

Luxury jewellery brand Shaun Leane bolsters search strategy

Sarah Jessica Parker, and has collaborated with Alexander McQueen and Givenchy for catwalk pieces. ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.