Luxury jewellery brand Shaun Leane bolsters search strategy
01 Sep 2010 | by Sarah Shearman
Sarah Jessica Parker, and has collaborated with Alexander McQueen and Givenchy for catwalk pieces. ...
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Aston Martin fends off Apple to be named coolest brand of 2011
28 Sep 2011 | by Arif Durrani
Equipment 10 YouTube Online 11 Alexander McQueen Fashion/Designer 12 ...
Wonderbra pushes up new website
30 Jun 2010 | by Jacob Mathias
The Wonderbra site , created by Iris, aims to engage customers by integrating it with their own social media activity, and adding the ability to "like" different products and videos and follow Twitter updates on Wonderbra activity. Martina Alexander, marketing manager of Wonderbra UK, said: "Wonderbra ...
Gap shifts integrated account out of Craik Jones
13 Aug 2008 | by Ben Bold
Mitchell Voelkel into Kitcatt Nohr Alexander Shaw without a pitch.
Puma resurrects Dassler Schuhfabrik sports brand
04 Oct 2007 | by Alex Donohue
of an Alexander van Slobbe-designed autumn/winter 07 collection, called Rebel/Rebel. This will comprise trainers ...
Telegraph launches bi-annual fashion magazine
12 Sep 2007 | by Jacquie Bowser
ST Fashion will be a bi-annual magazine included within the Sunday Telegraph and will combine fashion coverage and in-depth editorial from the Telegraph s fashion journalists, including contributors such as Hilary Alexander and Sarah Mower. Daniella Agnelli, fashion director of the Telegraph Magazine ...
Aston Martin named coolest brand at CoolBrands Awards
22 Sep 2006 | by by Sarah Woods
LONDON - Aston Martin has been named the UK's coolest brand, followed by Alexander McQueen clothing...institutions." Top 20 CoolBrands 1. Aston Martin (Automotive) 2. Alexander McQueen (Clothing) 3. iPod ...
Superbrands case studies: Topshop
09 May 2005
Award has previously been won by established names including Alexander McQueen, Matthew Williamson ...
The Brand Council case studies: Alexander McQueen
16 Dec 2002
Case study provided by The Brand Council. Calm and collected Alexander McQueen is a superb ... store openings and a perfume launch are to follow, and it is clear that Alexander McQueen is on the cusp ... Alexander McQueen stores located in New York and Tokyo. Further stores in London, Milan and LA ...
Gucci to take Alexander McQueen brand worldwide
05 Dec 2000
Italian fashion house Gucci plans to turn UK fashion designer Alexander McQueen into a worldwide...LONDON (Brand Republic) – Italian fashion house Gucci plans to turn UK fashion designer Alexander McQueen into a worldwide brand following its acquisition of a majority stake in the design house ... control of the Alexander McQueen brand in spite of Gucci’s 51% stake. Gucci, which has rebuilt itself ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
