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Old Spice, John Lewis and Philips among brands vying for YouTube prize

and director), Sarah Alexander (producer) Brand: Tipp-ex Execution: Hunter shoots a bear Credit: Buzzman ... Execution: 'Poo' viral Credit: Kitcatt Nohr Alexander Shaw Brand: Xbox 360 Execution: Alpine legend ...

And in the real world... YouTube, BP, BMW and more

Lord Mandelson's plans to disconnect internet users who download music and films illegally have been lambasted by Britain's biggest internet providers. BT's Ian Livingston, Carphone Warehouse's Charles Dunstone and Tom Alexander from Orange claimed that blameless customers would suffer under ...

Gucci Group calls £200m media pitch

The fashion house currently uses agencies on a local market basis but is looking to appoint a global network to provide a consistent approach to media across markets. Gucci, which also owns brands including Yves Saint Laurent, Bottega Veneta, Alexander McQueen and Stella McCartney, uses MPG as the agency ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.