Apple cements most valuable brand status as UK's giants slide
22 May 2012 | by Daniel Farey-Jones
UPS 37,129 4% -2 17 Walmart 34,436 -8% -4 18 Amazon ...
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Think BR: BrandZ shows why technology matters
23 May 2012 | by Nick Cooper
, and Microsoft s partnership with Nokia illustrate the trend while Apple and Amazon continued to develop ...
Ocado's Jason Gissing on Bullingdon Club, Jeff Bezos and being 'shot at'
11 May 2012 | by Matt Chapman
distinctive proposition. Amazon admiration To illustrate the point, Gissing drops into conversation an anecdote about a meeting the Ocado team had with Amazon founder Jeff Bezos, who told them: 'You can do what ... Gissing. 'Then he revealed that something like 30%-40% of Amazon deliveries fail in the UK.' This means ...
Microsoft targets ebook market with £185m Barnes & Noble investment
01 May 2012 | by Sarah Shearman
Microsoft has stepped up its rivalry with Apple and Amazon with a $300m (£185m) investment in a...the bookseller expand the product and brand to international markets. Last year Amazon, whose digital reader ...
Why the world needs a desirable bank
02 Apr 2012 | by Simon Clough
strange. There s also a very real threat from brands like Apple, Google, Amazon and, to a lesser extent ...
Campaign Viral Chart: Dancing toddler knocks Kony off top spot
30 Mar 2012 | by Ben Hall
All time: 289,445 shares 8. Google 'tour the Amazon ...
ISBA Conference: Mobile can become 'seventh mass media'
21 Mar 2012 | by Daniel Farey-Jones
's unbelievable," he said. As well as focusing on two more "disruptive entrants" (Google and Amazon), he told ... valuable medium for them." "Amazon is a dangerously disruptive company," he added, citing the launch ...
Xbox to add educational content and iPlayer
14 Mar 2012 | by Matthew Chapman
Apple and Amazon. A Microsoft spokesperson said: "We do not comment on rumour and speculation ...
Industry view: How will the 'new iPad' change marketing?
08 Mar 2012 | by Matthew Chapman
a two-horse race with Amazon Fire. The challenge is where you focus your development and marketing ...
Tesco kicks off Blinkbox pitch
08 Mar 2012 | by Anne Cassidy
Its aim is to integrate the branding of Blinkbox with its own communications as the service takes on rivals such as Netflix and the Amazon-owned LoveFilm. Blinkbox has contacted agencies inviting them to attend chemistry meetings scheduled for next week. A spokeswoman for Tesco said: "We are looking ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
