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FOCUS: TELEMARKETING - A direct line to sales success/As companies recognise the power of call centres in developing one-to-one relationships between clients and customers they are also acknowledging the need to involve PR in communicating brand values th

12 Jun 1998 | by NICK PURDOM

in the industry is whether telemarketing agencies can really represent a client and their values. Andy Evans ...

FOCUS: CAUSE-RELATED MARKETING - Brands win by showing they care/Charity begins at home but for many companies supporting a cause in a high-profile way brings bonuses for a brand. Mary Cowlett reports

03 Apr 1998 | by MARY COWLETT

links the campaign has established. Andrex UK brand manager Andy Lewis says: As a brand leader ...

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Account Managers - Branding Royds Raphael £35K-£45Kpa+gen.benefits/£160-£225 day rate, London
Brand Strategist Royds Raphael Salary/package is negotiable and generous, London
Promotions Executive Xchangeteam £26000 - £28000 per annum, City of London
(SAS/ SQL) Senior Insight Analyst, £45, 000 Harnham Search and Selection £40000 - £45000 per annum, London
Creative Artworker - Soho 25 - 30K The Industry Club London Ltd 25 - 30K, Soho, London

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Disneyland Resort Paris 'bad dreams' by BETC Euro RSCG

Agency: BETC Euro RSCG

Rating: 5.0

DEFRA 'muck in4life' by M&C Saatchi

Agency: M&C Saatchi

Rating: 5.0

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

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FOCUS: TELEMARKETING - A direct line to sales success/As companies recognise the power of call centres in developing one-to-one relationships between clients and customers they are also acknowledging the need to involve PR in communicating brand values th

12 Jun 1998 | by NICK PURDOM

FOCUS: CAUSE-RELATED MARKETING - Brands win by showing they care/Charity begins at home but for many companies supporting a cause in a high-profile way brings bonuses for a brand. Mary Cowlett reports

03 Apr 1998 | by MARY COWLETT

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Disneyland Resort Paris 'bad dreams' by BETC Euro RSCG

DEFRA 'muck in4life' by M&C Saatchi

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Making the most of mobile

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Search results for Andy Gent

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FOCUS: TELEMARKETING - A direct line to sales success/As companies recognise the power of call centres in developing one-to-one relationships between clients and customers they are also acknowledging the need to involve PR in communicating brand values th

12 Jun 1998 | by NICK PURDOM

FOCUS: CAUSE-RELATED MARKETING - Brands win by showing they care/Charity begins at home but for many companies supporting a cause in a high-profile way brings bonuses for a brand. Mary Cowlett reports

03 Apr 1998 | by MARY COWLETT

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Campaign Jobs

Highest rated

Disneyland Resort Paris 'bad dreams' by BETC Euro RSCG

DEFRA 'muck in4life' by M&C Saatchi

Most viewed

Most commented

Making the most of mobile

Brand Republic Group Websites