News Brief: Gadgetshop appointment
30 May 2008
CONSUMER: Gadgetshop, the 17-year-old high street gadget company, has brought in Andy Giles
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KFC and retail entrepreneur Philip Green talk to Andy Allen about their handling of recent PR
CONSUMER: Gadgetshop, the 17-year-old high street gadget company, has brought in Andy Giles
Fast food giant McDonald's has hired Blue Rubicon to carry out a UK PR campaign aimed at changing perceptions of the company's employment practices and challenging the concept of the poorly-paid, untrained 'McJobber'.
Fast food giant McDonald's has hired Blue Rubicon to carry out a UK PR campaign aimed at changing perceptions of the company's employment practices and challenging the concept of the poorly-paid, untrained 'McJobber'.
The wounded Esso tiger is about to spring back at its critics after receiving a recent mauling at the hands of the media (and Bianca Jagger). In the wake of recriminations over the collapse of the Kyoto protocol, Esso and its US parent company ExxonMobil have been singled out for criticism...
As far as dominance of the over-the-counter pharmaceutical market goes, the boot is switching to the other foot. That was the unhappy message for Boots in last Sunday's Observer. The paper warned that soon-to-be-released figures would show Tesco already kicking the long-term leader off...
to Roto Zip UK product manager Carol Ramsden. Bradley O'Mahoney senior consultant Andy Bruce heads ...
's former upstream PA manager (Eurasia and west Africa) Andy Norman becomes international relations adviser ...
Jungle.com, the on-line computer hardware, software and entertainment retailer, has closed its London press office with the loss of two PROs. Jungle marketing director Andy Singleton blamed logistics for the closure. It s very difficult running a PR department in London when your office ...
Homebase, which is the UK's third largest DIY retailer behind B&Q and Focus, confirmed in a statement this week that Citigate was appointed following a competitive pitch, believed to have involved two other agencies. Citigate international MD Andy Cornelius will lead the financial brief, reporting ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.