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Publicis targets youth audience in pounds 3m campaign for Go Ahead!

11 May 2001 | by JOHN TYLEE

to demonic possession despite playing a record backwards. The pounds 3 million campaign, breaking ... directed by Ross Jameson and Stephen Pipe and shot on location in Los Angeles by the American director ... .' Gerry Moira, the Publicis executive creative director, said: 'Demonic possession, baldnes and rhythm ...

POWER 100: The keys to power - Who are the most influential marketers in the UK? Marketing lists the top 100 by their brands, advertising budgets, industry connections and star quality. (2 of 2)

01 Jun 2000 | by SHARON GREAVES

was regional manager of Ford in Los Angeles. Mendel is now in charge of an pounds 57m spend ... , with stints at BP, McDonald s, Burger King and Demon. She switched to the agency side in 1997, when she ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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