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Car supermarket brand Motorpoint has bought the naming rights to the Sheffield Arena, rebranding...Along with the name change on the arena, the Motorpoint name and logo will appear on all the venue s tickets and advertising. The arena's website, which receives more than 200,000 monthly visits, will also be renamed www.motorpointarena.co.uk. Gary Warren, Motorpoint managing director, said: "The Sheffield Arena ...
The travel operator, which eventually retained incumbents Arena BLM and MediaVest Manchester to its 30 million UK media business last year, has now launched a pan-European digital media review across five key markets including the UK. Thomas Cook s review will initially focus on its search ...
Arena Media has restructured its management team after key departures and the acquisition of Work...officer, who is leaving to join OMD UK. Arena's chief executive, Steve Booth, has appointed ... following its acquisition. He had previously combined his Work Research role with a post at Arena as its head of behavioural economics. Henry Daglish, the deputy MD of Arena, has been promoted to the board. ...
Sportsdirect.com, the sports retailer, has appointed Arena Media to handle its £4 million UK media...The announcement comes in advance of "aggressive growth plans" for the company, which was founded in 1982 by the billionaire owner of Newcastle United football club, Mike Ashley. Arena won the business ... of marketing, said: "We were impressed with Arena's ideas and the agency's understanding of our business ...
Arena Media has retained the 12 million Thomas Cook media planning and buying business after a ... 's estimated 10 million online account. As well as retaining its existing business, Arena Media has picked up extra brands, such as Thomas Cook Financial Services and Thomas Cook Foreign Exchange. Arena ...
Daren Benton has been appointed to the role of head of investment at Arena Media....Benton, previously the deputy head of strategic sales at Channel 4, will take up the post this summer, reporting to the managing director, Pedro Avery. He will lead Arena's investment of client ... for our clients." Benton said: "I'm delighted to be joining Arena Media at an exciting time. They have ...
Homeware retailer, HomeSense, has appointed Havas-owned Arena Media to handle its online...Arena won the account following a closed pitch against the incumbent Mindshare. HomeSense is a ... of Arena's new appointment, the agency will focus on seasonal launches for HomeSense and maximising footfall over key retail periods. Laura Braithwaite, client services director at Arena Media, said: "We ...
Wells & Young's has appointed Arena Media to handle UK planning and buying for Spanish lager brand..., with a growing presence and reputation in the UK. "Arena Media have already worked with the brand ... investment officer at Arena Media, said: "Our consumer and behavioural insights into the motivations ... ." Arena's other clients include Eurostar, Dominos Pizza, Hewlett Packard and mobile network 3. ...
Boutique hotel-booking service and online review publisher, Mr and Mrs Smith, has appointed Arena...The agency pitched for the account last month against other, undisclosed agencies. There was no incumbent on the business. Arena will be responsible for overseeing an expanded online affiliate partner ... strategic development officer at Arena, said: "We are delighted to have been appointed by Tamara [Lohan ...
Havas-owned Arena Media has won the £2m media planning and buying account for Nestlé-owned weight...Nestl launched the review last month , and the incumbent Mindshare chose not to repitch. Arena won the business following a competitive process that saw agencies including Initiative, Maxus and the7stars, pitch for the account. Jenny Craig operates a weight-loss programme through one ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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