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Arena BLM wins Pipex account

10 Jun 2008 | by Media Week

Arena BLM has won the media planning and buying account for Pipex, following the Tiscali...media for Tiscali. Following the win, Arena BLM has been briefed to increase brand awareness of Pipex ... The news confirms speculation that theHavas-owned agency would pick up the account. Sister digital arm BLM Quantum already handles Pipex's estimated £6m digital spend. However, it was never a done ...

Mirror Group hires Arena BLM

08 Dec 2009

Mirror Group has hired Arena BLM as its media buying agency. The firm was chosen following a three

Hotline: Arena BLM to launch BLM Horizon

29 Aug 2008

The Havas-owned Arena BLM is to launch a division dedicated to the travel and leisure sector called

Arena BLM launches travel and leisure division

27 Aug 2008 | by Anne Cassidy

LONDON - Havas-owned Arena BLM is to launch a specialist division dedicated to the travel...with Arena BLM's current clients including Thomas Cook, Warner Leisure Hotels, Haven Holidays, Innovation ... drive sales in the current climate. "Arena BLM has unrivalled experience in the travel industry and we will provide a bespoke service to drive greater value for our clients." Arena BLM launched BLM Azure, a ...

Arena BLM wins £6 million Mirror account

03 Dec 2009 | by Ian Darby

LONDON - Mirror Group has appointed Arena BLM to handle its £6 million media planning and buying...The appointment follows a pitch against Vizuem and Walker Media. ZenithOptimedia, the incumbent on the business, declined the chance to repitch following the newspaper group s decision to review. Arena BLM ... BLM as we were highly impressed with their insights, strategy and creative thinking." ...

Arena BLM adds Bourne press job

19 Aug 2008 | by Kunal Dutta

Bourne Leisure, the travel company, has consolidated its £2m press account into Arena BLM - adding...Arena BLM will manage press buying across Haven Holidays, Caravan Sales and Warner Leisure Hotels ... through pitch consultancy AAR. Earlier this year, Arena BLM secured the sponsorship for ITV show Primeval ... . The move follows the introduction of a single BLM press department in February. This consolidation does ...

Arena BLM makes key communications hires

18 Mar 2009 | by Sara Kimberley

LONDON - Arena BLM has hired three new communications planners following the appointment of Martin...across Arena BLM's COI clients. Berry joins from OMD, where he held the post of communications planning ... , Arena BLM's dedicated unit responsible for delivering all clients consumer and media insight. ... manager working with the commercial teams on The Times, Sunday Times and Times Online. Her remit at Arena ...

Insight a priority for Arena BLM unit

06 May 2008 | by Media Week

Arena BLM, the Havas-owned media agency, has created a new unit based on research tools.... The unit will attempt to ensure that Arena BLM is innovative in its use of media. Its influence will be group-wide, taking in BLM Red and BLM Clilverd. Charlie Makin, chief strategy officer at Arena BLM ...

Insiders' Guide: Arena BLM comms planning team

25 Mar 2009 | by Staff

Arena BLM clients....to describe this in every media channel. Who is the team leader? Charlie Makin, the "M" in BLM. Charlie is certainly challenging and is involved with clients on a day-to-day basis. Arena BLM is still very ...

Arena BLM secures £3m Westfield deal

05 Feb 2008 | by Isabella Piasecka

LONDON - Arena BLM has won the £3m media planning and buying account for Westfield London...to have shortlisted two agencies in January Arena BLM and Universal McCann. The pitch process ... drive to regenerate the area. This latest win for Arena BLM is its first after BLM, formerly ... with five-year-old Havas network Arena Media Communications to become Arena BLM, which operates as a ...

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