Morrisons launches Beyonce-inspired Diva bouquet
04 Jul 2011 | by Loulla-Mae Eleftheriou-Smith
month, Morrisons poached Arla Foods' top marketer Danny Micklethwaite to take up the newly created ...
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Lurpak shifts global ad account into Wieden & Kennedy
25 Nov 2011 | by Anne Cassidy
Saatchi Saatchi first picked up the global advertising business in February last year after a pitch against Wieden Kennedy. Lurpak, which is owned by Arla, is currently available in more than 75 countries including the US, Venezuela, South Africa, Israel and China. However, its biggest ...
The Marketing Society announces shortlist for awards
21 Apr 2009 | by Becky Wilkerson
.marketingsocietyawards.com. Shortlist Act on CO2 - Save money, save energy AkzoNobel - Ecosure and Step towards greener Arla Foods ...
Anchor cow takes Steve McQueen Great Escape role
14 Jan 2009 | by Staff
, Anchor brand manager, Arla Foods Brief Communicate that Anchor is the free-range butter brand ...
LMG provides Sainsbury's insight with Self Serve tool
10 Jul 2008 | by Nikki Sandison
A number of leading FMCG companies have already signed up, including Nestle, Unilever, Arla, Kimberly Clark and Birds Eye. The tool, called Self Serve, provides analysis of Sainsbury's till figures overlaid with Nectar customer data direct to clients via an online portal. LMG said that in contrast ...
The Work: Private view
21 Mar 2008
brand manager, Lurpak, Arla Foods Agency: Wieden Kennedy London Writers/art directors: Matt Joiner ...
Wieden & Kennedy releases Cravendale poster
14 Mar 2008
not just any milk, its filtered to make it purer Earlier this year Arla Foods, the parent company ... , Arla, Cravendale Brief: To communicate the benefits of Cravendale s unique filtration process ...
The Marketing Profile: Simon Eyles of McCain Foods
19 Feb 2008 | by Gemma Charles
manager, rising to business unit controller for butters, Arla Foods 2001-present Marketing controller ...
Arla holds digital review for Cravendale milk
12 Nov 2007 | by Gareth Jones
LONDON - Arla Foods is reviewing the digital agency arrangements for its Cravendale milk brand...advertising for Cravendale and its range of flavoured spin-offs. Arla Foods is planning to step-up its ... of section dedicated to its current Cow, Pirate and Cyclist TV ads. Last year, Arla Foods shifted its 5m ... Clemmow Hornby Inge. DDB s hold on the Cravendale account was initially put under pressure when Arla ...
The Work: Private view
21 Sep 2007
Barton, senior brand manager, Cravendale, Arla Foods Brief: Allow people to interact with the Cravendale ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
