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Trading places: this week's people moves

, vice-president of marketing at Arla , has left the dairy company to take up the newly created role of head of development at Morrisons . Micklethwaite, who had been with Arla for more than a decade ...

Lucre Social to handle online 'listening' campaign for Unilever spreadables

largest chunk of market share (26 per cent), after Arla Foods (29 per cent). But the report suggests ...

The Work: New campaigns - UK

Crowe, senior brand manager, Arla Foods Brief: Drive usage and awareness of Anchor, the free ...

The Work: New Campaigns - UK

ANCHOR - ANCHOR, THE FREE-RANGE BUTTER COMPANY CREDITS Project: Anchor, the free-range butter company Client: Lorraine Crowe, senior brand manager, Arla Foods Brief: Communicate that Anchor ... Post-production: Wave Exposure: National TV THE LOWDOWN Arla Foods is repositioning Anchor as a ...

The Work: New campaigns - UK

-range butter company Client: Lorraine Crowe, senior brand manager, Arla Foods Brief: Communicate that Anchor ...

The Work: New Campaigns - UK

manager, Arla Foods Brief: Engage Lurpak's loyal and potential customers with a special focus ...

Opinion: Perspective - Chuck Brymer must help DDB London find its feet

clients reviewing their business: The Guardian, Weetabix, Arla, PG Tips. Michael Bray, the agency ...

The Work: New Campaigns - UK

Project: Hint of ... launch Client: Thryth Jarvis, senior brand manager, Arla Foods Brief: Launch ...

O2 wins top effectiveness award

honours. The other golds were awarded to campaigns by Arla Foods-owned milk brand Cravendale, developed ...

Private View: Leslie Ali, the joint executive creative director of WCRS

close ought to be set apart and celebrated. ARLA FOODS Project: Lurpak Spreadable Client: Rebecca ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.