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Asda overhauls online magazine

LONDON - Asda is overhauling its online customer magazine this month as it looks to assert its...major re-development of the site since its launch April 2008. Asda's offline monthly magazine, created ... , with click-to-buy links through to Tesco.com. Although the Asda magazine was the biggest in the retail ... -fareast-language:#0400; mso-bidi-language:#0400;} Asda hopes the changes, taking place over the course ...

ASDA sells digital versions of consumer magazines

LONDON - ASDA is launching a new direct online service offering digital versions of top UK consumer.... Customers register via the ASDA Digital Newsagent and choose any one of the magazines - including Nuts, Red ... The ASDA Digital Newsagent - at www.asda.com/digitalnewsagent - is run by John Menzies Digital ... . Promotions will run across Asda.com, in addition to a range of direct customer communications through email ...

Asda launches digital magazines shop with free offer

LONDON - Asda is offering free digital copies of the top 100 consumer magazines to the first 10...The service will allow customers to purchase digital versions of top UK consumer magazines ... will close by November 31. The service will also be promoted across Asda.com, in addition to a range of direct customer communications through email and its customer magazine. Tony Prescott, multi ...

Magazine readership figures favour resurgent retailers

LONDON - Customer magazines for Sainsbury's, Marks & Spencer and Waitrose have all done well in a...consumer and customer magazines. In the six months from October 2005-March 2006, Sainsbury's Magazine ... more readers to its Your M S magazine. With 3,986,000 readers, it was up 9% from 3,652,000. Waitrose ... an expansion programme northwards including the acquisition of several stores from Morrisons last year. Asda ...

The Week: Media news - Asda to launch mags online

Asda is set to launch a new online service that offers digital versions of major UK consumer...Run by John Menzies Digital, the Asda Digital Newsagent will include magazines such as Nuts, Heat, Top Gear and Stuff. The launch of the service will offer the first 10,000 people who sign up a special introductory deal that enables them to try the service for free. ...

Asda launches kids health and nutrition website

LONDON - Asda has recruited Leeds-based digital agency MadeByPi to develop a health and nutrition...being created -- 'Food Preparation' and 'Farm to Fork'. Natalie Cunningham, brand manager for Asda ... credentials and deep understanding of the kids market has put us in good stead to help Asda to achieve its ... ranked by Marketing magazine in 2007. The firm recently developed a website for Hallmark, and has ...

Digital brief: Asda consolidation

Asda is consolidating its retail affiliate marketing activity onto buy.at to boost online sales

Asda to expand home shopping service

UK supermarket group Asda is to significantly expand its home shopping service, Asda@home, in a bid...LONDON (Brand Republic) – UK supermarket group Asda is to significantly expand its home shopping service, Asda@home, in a bid to reach 60% of the country within two years. The move will create ... reaches about 90% of UK consumers. Asda is using stores in West Yorkshire, the Midlands, the south ...

Asda plans social networking site

LONDON - Asda is to launch a social networking site, which will allow shoppers to connect...-fareast-language:#0400; mso-bidi-language:#0400;} The site, called Your Asda, will allow people to tell Asda what they don't like and comment on products they want in their local stores. Your Asda will comprise a blog, step by step guides to products, a live Twitter feed and a photo gallery. Asda will also ...

Asda advertises store locations on satnavs

LONDON - Asda is promoting its UK stores with a new service that places its logo where its stores...As the supermarket tries to drive cash-strapped consumers into stores, it has signed up to Navteq's navigation service, which allows Asda to provide people with store information on a branded map. Asda said the maps work as a cost-effective advertising platform for the supermarket, as they reach users ...

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