06 Jun 1997
| by STEVE BEVAN
the Asda Magazine, distributed free to Asda
stores nationwide. Bexley was formerly assistant editor...River Publishing has appointed Sharon Bexley as the new editor of
its monthly customer title the Asda Magazine, distributed free to Asda
stores nationwide. Bexley was formerly assistant editor at Bella.
...
22 Nov 1996
| by ROBERT DWEK
Asda s PR manager Sue Finnegan is planning to quit at the end of
January....Asda s PR manager Sue Finnegan is planning to quit at the end of
January.
Finnegan, who lives in London, said that she felt unable to spend so
much time in Leeds - where Asda is based ...
.
Asda hired Christine Watts, ex-corporate communications manager at the
now defunct National ...
10 May 1996
| by LEXIE GODDARD
Asda PR chief Christine Watts prepares to take on the supermarket big
boys...Asda PR chief Christine Watts prepares to take on the supermarket big
boys
It s been a hectic first week for Asda s new PR chief. She has checked
stock in the supermarket warehouse, manned the checkouts, packed
shopping bags and stacked bananas.
But far from being fazed by Asda s compulsory ...
17 Oct 1997
| by JULIETTE GARSIDE
Asda has handed its beers, wines and spirits PR account to Sundial
Communications....Asda has handed its beers, wines and spirits PR account to Sundial
Communications ...
been building
Asda as a major force in wine particularly with the wine writers, a
spokesman said ...
. Sundial was chosen because it has a
established consumer and tabloid press contacts for Asda on the food ...
18 Sep 1998
| by JULIETTE GARSIDE
Supermarket chain Asda has reshuffled its consumer agencies and
moved food PR to Lee and Knight...Supermarket chain Asda has reshuffled its consumer agencies and
moved food PR to Lee and Knight ...
.
Incumbent Sundial Communications had handled food since 1996 and drink
since 1997 for Asda ...
-figure fee clothing account. PR for George, Asda s in-store fashion
range, was previously handled by Lee ...
02 Sep 2005
| by Alex Black
Asda clinched top spot in this week's Reputation Monitor, with its pledge of £130m of price cuts...6 Asda 137.6
2 104 Standard Life ...
07 Jun 1996
| by LEXIE GODDARD
Lynne Franks PR has lost its estimated pounds 250,000 fee PR account
with supermarket chain Asda...Lynne Franks PR has lost its estimated pounds 250,000 fee PR account
with supermarket chain Asda ...
.
The account, believed to be one of the agency s largest, is tipped to go
to Sundial Communications. But Asda ...
,
adding we are still reviewing our options.
Four full time staff worked on the Asda business ...
01 Jun 2001
Supermarket chain ASDA has appointed Rachel Fellows as head of PR.
She succeeds Zaria Pinchbeck, who left to launch her own agency. Fellows
reports to ASDA corporate affairs director Christine Watts, as part of a
comms team including head of media relations Nick Agarwal.
...
25 May 2001
| by MAJA PAWINSKA
ASDA is losing its head of PR next week, as Zaria Pinchbeck goes it
alone to set up her own ...
-Mart,
which bought ASDA in 1999.
'It's a good start. I'll be drawing on my experience of internal ...
of the first ASDA Wal-Mart supercentre in Bristol, and driving the
corporate publicity for the company ...
30 Apr 1999
| by JULIETTE GARSIDE
of the proposed Kingfisher merger with Asda
apparently left City analysts uninspired (Express, 20/4)....of the proposed Kingfisher merger with Asda
apparently left City analysts uninspired (Express, 20 ...
by journalists and analysts.
Quiet murmuring from unidentified Asda shareholders that the terms ...
highlighted
as Asda s primary gains, while the tabloids touted cost-savings for
customers ...