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Hello! magazine is taking to the streets of central London in a double-decker driver-training bus...Hello! magazine is taking to the streets of central London in a double-decker driver-training bus. The bus has been painted with celebrity lookalikes and will be on view for the next six months ... for lookalikes when you can have the real thing is a jibe aimed at rival publisher Northern s OK! magazine. ...
Former Asda chief executive, Allan Leighton has joined the board of directors of British vacuum...LONDON (Brand Republic) – Former Asda chief executive, Allan Leighton has joined the board of directors of British vacuum manufacturer Dyson as a non-executive. The move follows on the heels ... . Dyson said Leighton would be useful for its planned expansion into the US -– he steered through Asda’s ...
LONDON - Asda is to step-up promotional support of its Kwik Cricket activity ahead of the summer...an online hub for the activity and to raise awareness of Asda Kwik Cricket and help to get more people ... of activity, including the Asda Kwik Cricket competition which is run annually across the UK. Kwik Cricket ... in Asda's competition. Fiona Campbell-Reilly, head of Asda in the community, said: "We're currently ...
: The Times Asda has promised a seasonal price war, announcing price cuts that it claimed would save ...
Since 1990, the customer magazine sector has doubled in value to be worth around pounds 127m a...Since 1990, the customer magazine sector has doubled in value to be worth around pounds 127m a ... . River Publishing is one of the UK s leading customer magazine companies, with clients that include Asda, Barclays and BMW. The company was launched four years ago, when the sector looked very ...
LONDON - FlyBe is reviewing its bi-monthly customer magazine business....The airline brand's ad-funded magazine 'FlyBe Uncovered' is currently published by Stream ... .' FlyBe is the latest airline to re-evaluate its in-flight magazine. The in-flight magazine market ... the magazines take up on board. ...
Virgin Atlantic has pulled the plug on Carlos, its magazine for Upper Class passengers produced...The quarterly magazine, which had a print-run of up to 40,000 copies, had been a feature of Upper Class travel for three years. The most recent issue will be the last. Virgin Atlantic is expected to investigate new customer communication methods. JBCP has worked with Virgin Atlantic for seven years ...
, is rebranding its customer magazine as part of a strategy to make its customers more loyal....The firm is working with roster agency The Nest on rebadging the magazine, View, possibly under the name Discovery. It will accompany a major campaign to improve the targeting of BA Holidays ... 's database. The rebranded magazine, will be sent out to around 100,000 consumers at seasonally relevant ...
ago for its consumer mailing programme, is to launch a customer magazine tailored to the interests
LONDON - Asda is launching an online travel agency as the result of a deal with travel agency...The site has gone live and currently offers flights, hotel bookings, package holidays, and travel insurance, which it already provided through its financial services division. Asda ... . It is also likely to use direct, digital and online marketing to push the sub-brand. Asda is eager to grow ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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