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English cricket's Facebook fanbase surged over the duration of the Ashes from 30,000 to 86,000, after the England and Wales Cricket Board's efforts to pull cricket fans to its online properties.
The England and Wales Cricket Board (ECB) is on the hunt for a new sponsor for England's home test matches after failing to negotiate a new deal with current partner npower.
British Airways has launched an online promotion for flights from Sydney to London, offering to discount flights by the largest amount of runs England scores in a single Ashes innings.
Howzat? When an American woman was pestered by Twitter cricket fans, Qantas Airways was quick to spot an opportunity for good publicity.
Marston's Pedigree launched its latest campaign to to celebrate the opening match of the Ashes series in Australia.
The England and Wales Cricket Board has launched a digital offensive, featuring a video diary of spin bowler Graeme Swann, as it looks to capitalise on the excitement around the current Ashes series.
The England and Wales Cricket Board has launched a host of digital initiatives to help engage the British public in the Ashes series that started on Wednesday night in Australia.
Npower is to be the official broadcast sponsor of ITV's coverage of the Ashes cricket series, which starts in Australia on Thursday (25 November).
Premium ale brand Marston's Pedigree is to continue its association with cricket by sponsoring Telegraph Media Group's daily coverage of The Ashes, which starts on Thursday 25 November.
ITV has secured the rights to show highlights of England's 2010/11 Ashes Tournament after signing a deal with Cricket Australia and IMG Media, a division of global sports and media company IMG Worldwide.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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