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The two-and-a-half-minute ad will run online and at special screenings, while an adapted version has been created for the iPad. A 2D ad will be broadcast on TV in Europe and Asia in early 2012. It was art directed by Gary Betts, and written and directed by Malcolm Green through Agile Films. ...
agency MediaCom as the four-month review of its £85m Asia-Pacific media business reaches its conclusion...Sources suggest MediaCom, which also handles Nokia's European media account, is negotiating fees with the mobile giant, according to a report by Media Asia. However, speculation that ZenithOptimedia is preparing for the loss of the business appears to be premature. Other agencies involved at various ...
Microsoft has promoted top UK marketer Oliver Roll to oversee marketing for Asia Pacific region...of sales and marketing for Asia Pacific. Atkinson's position is more product-focused whereas Roll will act as brand custodian in the Asia region. Most of our growth will come from Asia Pacific region over the next ...
Nokia marketing stalwart Will Harris has left his role as head of marketing for South East Asia...Harris is still employed by Nokia but is looking at other opportunities outside the company, which he joined five years ago, initially as UK marketing director. The head of marketing role involves responsibility for 20 markets in Asia. Nokia is moving its Asia Pacific headquarters from Singapore, where ...
LONDON - WPP's GroupM is expanding into the lucrative Asia-Pacific mobile market by sealing a...The partnership will see GroupM promote Celltick s offering to WPP media agencies including MediaCom, Mediaedge:cia, MindShare and MAXUS. Celltick will now treat GroupM as a preferred media partner, as both companies attempt to gain market share in the Asia Pacific region. Celltick, which provides ads ...
directories in Europe and Asia Pacific. www.lineone.com www.looksmart.co.uk ...
, with awards likely for Budweiser's campaign from DDB Chicago. There is a rising confidence among Asia-Pacific ...
-president of digital media with control of operations in Europe, the Middle East and Asia, Asia-Pacific, Latin America
Barley reports to UK managing director Neil Holloway and replaces Oliver Roll, who has been promoted to managing director of marketing for Asia Pacific. He will head a 90-strong marketing team and manage its £13m UK adspend. The company has also hired former ...
to rise to 60% in the next 12 months. The survey, which covers Europe, Asia Pacific, North and South ... such content within 12 months. This number rises to 25% Asia Pacific, with one in 10 also expecting ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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