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OPINION: The Big Question - How do you promote Englishness without its unsavoury associations?

Harrison Cowley has been appointed to handle a St George's Day promotion for Bombardier English Premium Bitter ROGER MORTLOCK Royal Shakespeare Company 'The plays that we're putting on at the moment examine what it means to be English but also what it means to be European and...

BORDER LINES: LONDON: New alliance for associations

Representatives of 16 national public relations associations representing individuals, including the IPR and the Public Relations Society of America, agreed in London last month to establish an international alliance. Unlike the International PR Association, which unites over 700 individual members,...

Industry Standards: Selling the benefits of standards procedure - The move by three international PR associations to endorse a set of industry-wide standards is laudable but unless agencies are forced to comply with them, it may be a pointless gesture

Last month in Finland representatives of three international PR associations met before a gathering of 500 senior practitioners to endorse a set of standards designed to improve and measure the quality of their members work.

 

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