High street retailers Insider's Guide: Who's who in the retail PR wars
14 Nov 2008
Lancaster, Head of external affairs for Primark's parent company Associated British Foods (ABF). Primark ...
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The Week
10 Apr 2009
Association has called in Fast Track to promote the sport and sponsor Aegon. The UK Film Council has hired ...
KFC bid to clean up image after high-profile attacks
20 Jun 2008 | by Clare O'Connor
the association of fast food with obesity was a factor in KFC's decision. 'KFC is not at the forefront of obesity ...
News Brief: Gadgetshop appointment
30 May 2008
Associates to promote its new website and stores through the consumer media.
Technology: Lewis to promote IT headhunter
11 Jan 2008
. - Lewis' wholly owned subsidiary Octane PR has promoted associate director Kelly Hall to MD of the London ...
How has Tesco got away with it for so long?
25 Nov 2005 | by Kate Nicholas, kate.nicholas@haynet.com
, the Association of Convenience Stores is mounting a pretty convincing argument about how Tesco is taking over ...
Streets ahead
16 Sep 2005
Ascot Polo Club took centre stage on the grassed-over road, along with a number of bands. Sister PR, on behalf of The Crown Estate, teamed up with VisitLondon and The Regent Street Association to promote the event to the media. ...
Electrolux set to revive Flymo lawnmower brand
02 Sep 2005 | by Sarah Robertson
PR for the brand was previously handled in-house from offices in Brussels and Scandinavia. The company wants to boost awareness of products Flymo is less associated with, such as hedge trimmers. Golley Slater's brief will cover 19 countries. The account is headed up by Twickenham-based account ...
Corporate Rebrands: Surviving change
11 Feb 2005
baldies need hair gel.' It might have led to a few embarrassed calls to the Football Association to set ...
News Analysis: Season of aggressive promotions
10 Dec 2004
Ison, press officer at the British Retail Consortium, the trade association for the UK retail industry ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
