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All About ... The PPA conference

One of the most interesting and reassuring things about the 2012 Professional Publishers Association conference last week was that, despite the inevitable need to focus on digital technologies, publishers do not seem to have lost sight of the most important element of magazine publishing: content ...

Media Bitch's Diary 10 May

Getting her tubs out For those of you that like get your tongue around a Mr Whippy , Bitch has a tip for you this week. Courtesy of everyone s friends at Cond Nast , Tatler (in association ... , poppets), so she was more than happy to hang around with the City AM team due to its association ...

PPA Conference: Content is king says MediaCom's Bozeat

Speaking to Media Week ahead of his presentation at the PPA conference 2012 Bozeat said: "It s about content. It s content the consumers want and that brands want to be associated with." During his talk he said publishers could use brand partnerships to help fund projects and quality content ...

Think BR: Publishing's multi-platform future

. With new opportunities and expanding reach however, comes an increase in the risk of piracy associated more ...

PPA launches Advertising Awards in association with Media Week

brightcove.createExperiences(); The PPA Advertising Awards launched today (25 April) in association with Media Week, with five categories: Print Campaign of the Year Digital Campaign of the Year Integrated Campaign of the Year ...

My Media Week: Sean King

. I have also recently joined the British Interactive Marketing Association, so its off to L ...

Media Bitch's Diary 5 April

the former Associated Newspapers sales veteran, Bitch hears you can say your final au revoirs at the Alphabet ...

Sector analysis: Customer publishing

. The latest 2011 report from Mintel, commissioned by the Association of Publishing Agencies (APA), reveals ...

NME partners Jack Daniel's J.D.Roots in search of Britain's Best Small Venue

The search will be in association with J.D.Roots - Jack Daniel's music campaign that celebrates the importance of where you're from and the role "home" plays in the creative process. It will involve a series of three shows across the UK, taking alternative music acts back to their home towns for one ...

Love Home Swap to ramp up marketing and partner with Mumsnet

, using the messaging, "Mumsnet home swap in association with Love Home Swap". The brand has also ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.