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CAMPAIGN DIRECT: REVIEW (IN ASSOCIATION WITH ROYAL MAIL)

The way some creative directors carp on about other agencies best efforts in this column, you d think they d never allowed a piece of crap work across their desks in their lives.

Tesco heads the quality roster

Tesco, British Airways and BSkyB are the UK s most admired companies in terms of their marketing muscle, according to a survey of corporate reputation produced by Management Today magazine, published by Haymarket Group. The survey, produced in association with Nottingham Business School, is based ...

C&A hires boss for ads assault

& Associates and media buyer Media Campaign Services, said they were unaware of any imminent plans for review ...

Marketing Technique: Sales Promotion - Seasonal promotions/Christmas presence/Tis the season to be selling, and this year’s crop of festive promotional offerings includes some innovative ideas. Louella Miles reports

, associate director at Interfocus. The promotion is part of a bigger project to change attitudes ...

TV MONITOR: A WEEKLY LOOK AT WHO’S BUYING WHAT AND WHEN

: Andrex Agency: John Ayling Associates Buyer: Mark Robinson Programme: Inspector Morse TV ...

An AMV BBDO advertising supplement: Campaign’s ’faces’ rise to top at AMV

assistant with FCO before a brief stint with Mediastar. At the Advertising Association s Media ...

STOP PRESS

Marketing Association has accepted four elements of the Royal Mail s Business Pricing programme. The two ... by clicking on areas of associated firms Web sites including Shell and UCI. Sky Television has ...

DESIGN CHOICE: VITA

associated with the category - blue, yellow, gold are the standard fare. But its very unfamiliarity makes ...

Top bosses exit in MFI shake-up

. He felt unable to support the way the new retail strategy was being developed and the associated ...

Co-op plans label crusade

compiled during the summer by Taylor Nelson AGB and NOP, is backed by the Consumers Association, which ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.