to remove filtersBriefs
16 Dec 1999 | by ANNE-MARIE CRAWFORD
. Regal Hotel Group has been awarded best ad campaign of the year by the Hotel Marketing Association ...
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New internet service to sponsor British Comedy Awards
16 Dec 1999 | by ANNE-MARIE CRAWFORD
their mouths. Smile is using the sponsorship to help remove negative associations of traditional banking...the screen to cover their mouths. Smile is using the sponsorship to help remove negative associations ...
BORDER LINES: SYDNEY Antipodean arm for August.One
10 Dec 1999 | by JEMIMAH BAILEY
by Andrew McGregor, previously a Text associate director in the UK. Launch clients for the venture include...by Andrew McGregor, previously a Text associate director in the UK. Launch clients for the venture include ...
MEDIA: Customer mags make their mark - Andy Fry reviews the winning entries of the APA customer magazines industry awards
02 Dec 1999 | by ANDY FRY
This is the first year the Association of Publishing Agencies (APA) has organised a dedicated...This is the first year the Association of Publishing Agencies (APA) has organised a dedicated awards event for the UK s pounds 302m customer magazine publishing sector, underlining the fact that the medium now plays a crucial role in the client s communication with its customer base ...
MEDIA: Briefs
02 Dec 1999 | by IMELDA MICHALCZYK
existing titles. Associated Newspapers has launched the free daily newspaper, Metro ...
Stop Press
02 Dec 1999 | by ANNE-MARIE CRAWFORD
, and prior to that was at The Network. Metro, the free daily newspaper from Associated ...
Briefs
02 Dec 1999 | by DANNY ROGERS
. The Commercial Radio Companies Association (CRCA) has been granted the first injunction of its kind against ...
TELEMARKETING: Call centres must adapt their ways - James Curtis identifies the four key challenges facing the telemarketing industry
02 Dec 1999 | by JAMES CURTIS
to handle customer contact via the web. Separate research by the Direct Marketing Association (DMA ... such as Book Club Associates and Alcatel, says: Five or so years ago everyone wanted to centralise ...
100 Marketing Moments: The 20th century saw the birth of modern marketing, Jane Bainbridge charts some historic landmarks through the decades
02 Dec 1999 | by JANE BAINBRIDGE
. The association with sad loners failed to build the brand and it soon disappeared. 1959 - Elliot ...
BORDER LINES: BERMUDA - Island gains first local PR agency
26 Nov 1999 | by JEMIMAH BAILEY
Smith Associates. Previously PR services on the insurance and tourism mecca were only provided...The island of Bermuda has its first local PR agency following the opening for business of Linda Smith Associates. Previously PR services on the insurance and tourism mecca were only provided by advertising agencies or by larger firms servicing clients on the island from New York or London offices ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
