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DIRECT MARKETING: E-mail adds value to DM campaigns

-effective student acquisition programme." DMA AND EMMA JOIN FORCES The Direct Marketing Association (DMA) and The E-mail Marketing Association (eMMa) are currently merging to form the DMA Email Marketing Council ...

AGENCY 2002: New Media Agency of the Year - Agency Republic

to Samaritans' mission and Republic's appointment. The charity wants to distance itself from associations ... Media Awards) and the Design Business Association. But wins from the likes of AXA and P O Cruises ...

Commercial rivals force BBC online inquiry

include the Telegraph Group, Guardian Media Group, Trinity Mirror, Associated Newspapers, News ...

Daily Mail publisher to review consumer website advertising

Associated New Media, the digital publishing division of Associated Newspapers, which publishes

Daily Mail records profits rise despite tough ad market

/November advertising revenues for Associated, which publishes the Daily Mail, the Evening Standard and Metro ... . For Associated, a sharp fall in advertising revenues was offset by increased circulation revenues, a lower ... in the largely market-leading positions of our titles and businesses." Associated saw operating profit fall 3 ...

Associated New Media in agency hunt

Associated New Media (ANM), the online arm of Associated Newspapers, is looking for an agency after

Confusion about email marketing future

Association found that what qualifies as "opt in", in terms of the source and the manner in which permission ...

Popworld names ex-Clear Channel manager as chief

broadcasting Popworld-branded programming on E4 and the T4 strand. In 2001 it inked a deal with Associated ...

OPINION: Marketers must have intelligent online approach

, this time from the Online Publishers' Association, found that almost 70% of visitors with a high affinity ...

CAMPAIGNS: Media Relations - ATOC creates link between rail and films

Client: ATOC (Association of Train Operating Companies) PR Team: Brahm PR Campaign: The launch of www.reeltorail.co.uk Timescale: April 2002 - August 2002 Budget: £23,000 The UK rail industry has suffered from a less than glorious reputation, particularly over the past couple of years ...

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