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DATA 2002: Data-where are we up to?

Publications in association with Royal Mail. Presentation by David Payne, chairman, Institute of Direct

DATA 2002: bringing customer modelling to life

Publications in association with Royal Mail. Presentation by Unette Sencer, managing director, First T and Ross

DATA 2002: building market share through intelligent application of data and technology

Publications in association with Royal Mail. Presentation by Geoff Love, CRM director, Home Service and John

DATA 2002: how data contributes to making tesco the most profitable retailer in the UK

Publications in association with Royal Mail. Presentation by Matthew Keylock, director of retail solutions

DATA 2002: Increase Your ROI through supression

Publications in association with Royal Mail. Presentation by Martin King, business development director

DATA 2002: protecting your brand through quality data

Publications in association with Royal Mail. Presentation by Ann Gowan, direct marketing director

DATA 2002: respecting your customer

Publications in association with Royal Mail. Presentation by Alex Walsh, head of legislative development, Royal

DATA 2002: The value of customer segmentation in a limited transaction environment

Publications in association with Royal Mail. Presentation by David Green, head of marketing, GB Group and Mark

DATA 2002: ultimate data management challenge; centrica's project jupiter

Publications in association with Royal Mail. Presentation by Nick Smith, director of marketing strategy

DATA 2002: Update on the data protection act & new legislation

Publications in association with Royal Mail. Presentation by Jean-Paul Dacosta, corporate finance partner

 

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