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Sector Insight: Men's fragrances - Strong scent

21 Dec 2005

. Other companies with notable share include Kenneth Green Associates, the UK distributor for Jean Paul ... 7.9 3 Kenneth Green Associates 32 10 24 8 33.3 4 L'Oreal Prestige ...

Carlsberg backs FA Cup sponsorship with on-pack drive

14 Dec 2005 | by by Staff

LONDON - Carlsberg is to back its sponsorship of the Football Association with limited

Branding News: Biore introduces oily skin range

14 Dec 2005

Biore Shine Control comprises three products that combat the symptoms associated with oily skin. The range consists of a cream wash cleanser, a clay mask and a moisturiser, each priced £4.99. The products are being launched in the UK in January and will be backed with a campaign across print, outdoor ...

Pepsi set to pull plug on £30m FA sponsorship tie

13 Dec 2005 | by by Drew Barrand

of the Football Association....The withdrawal will leave the FA with a major hole in its commercial revenues. Nationwide announced last month that it would end its six-year association with the FA when its £25m deal expires in July. Pepsi's four-year contract, worth an estimated £30m, runs out after next year's World Cup ...

Cafedirect expands line to fend off rivals

07 Dec 2005 | by by Samuel Solley

Association mark certifying them as organic. Cafedirect is keen to promote its ethical positioning in order ...

McCann pair scoop this month's Aerial

02 Dec 2005

Award for best radio ad, held in association with Campaign.

Smirnoff plans direct approach as events task goes to RPM

16 Nov 2005 | by by Ed Kemp

of advertising guidelines from Ofcom that outlaw any association between alcohol and celebrities, sexual innuendo ...

Dove teams up with Lorraine Kelly for TV sponsorship deal

14 Nov 2005 | by by Julia Pearlman

sponsorship of 'LK Today' reinforces Dove's association with 'real women' in a topical magazine format programme and gives Dove the opportunity to promote Dove's association with our 'Campaign for Real Beauty ... , said: "'LK Today' and 'GMTV' has proved to be an ideal association for Dove because the programme ...

Crisis comms - Toiletry industry body heads off scarestories

11 Nov 2005 | by Helen Gregory

Campaign: The value of self-esteem Client: Cosmetic, Toiletry and Perfumery Association PR team...Products made by Cosmetic, Toiletry and Perfumery Association (CTPA) members were under attack from a stream of media stories on toxic chemicals. This threatened consumer confidence and raised ... on representing CTPA as a vibrant and responsible industry association, founded on the value of self ...

Fifa triumphs in World Cup trademark spat with Ferrero

10 Nov 2005 | by by Staff

Ferrero challenged EU rules banning companies unofficially associating themselves with next year's World Cup in Germany. However, the Office for Harmonization in the Internal Market ruled its attempts to register 11 marks, which included terms such as "World Cup Germany", were unlawful. The OHIM has also ...

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