to remove filtersBacardi-Martini awards global rum brief to Y&R
21 Dec 2005 | by Ben Carter
stopping alcohol brands associating themselves with sex. The £10m activity, by Fallon, uses the line 'The ...
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Ryvita pushes health credentials in £2m relaunch
21 Dec 2005 | by Nicola Clark
. The relaunch of the core range follows a year of extensive new product development by the Associated British ...
One to watch: Fresh Daisy
21 Dec 2005 | by Bill Britt
, and having won the Soil Association's Best Organic Babyfood Award, the real turning point followed ... Soil Association's Best Organic Babyfood Award. Oct 2003: Sainsbury's trials Fresh Daisy products ...
Carlsberg backs FA Cup sponsorship with on-pack drive
14 Dec 2005 | by by Staff
LONDON - Carlsberg is to back its sponsorship of the Football Association with limited
Pepsi set to pull plug on £30m FA sponsorship tie
14 Dec 2005 | by Drew Barrand
Association....The withdrawal will leave the FA with a major hole in its commercial revenues. Nationwide announced last month that it would end its six-year association with the FA when its £25m deal expires in July (Marketing, 30 November). Pepsi's four-year contract, worth an estimated £30m, runs out after ...
Branding News: Carlsberg in FA Cup packaging
14 Dec 2005
Carlsberg is to back its sponsorship of the Football Association with limited-edition packaging
Branding News brief: Tesco redesigns own-brand mulled wine
14 Dec 2005
to move the product's positioning away from being associated solely with Christmas to extend its longevity
Retail News: Retailers back ID for alcohol drive
14 Dec 2005
the British Retail Consortium and the Wine and Spirits Trade Association. The group hopes to create a ...
Pepsi set to pull plug on £30m FA sponsorship tie
13 Dec 2005 | by by Drew Barrand
of the Football Association....The withdrawal will leave the FA with a major hole in its commercial revenues. Nationwide announced last month that it would end its six-year association with the FA when its £25m deal expires in July. Pepsi's four-year contract, worth an estimated £30m, runs out after next year's World Cup ...
Cafedirect expands line to fend off rivals
07 Dec 2005 | by by Samuel Solley
Association mark certifying them as organic. Cafedirect is keen to promote its ethical positioning in order ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
