18 Dec 2006
| by by Maria Esposito
LONDON - US marketing research company Insight Research Associates claims to have identified a
14 Dec 2006
| by by Joanne Payne
Copywriter Owen, of Andy Owen Associates, is an adviser to BBC Worldwide, Air Miles, HSBC and COI. He promises to bring a wealth of examples of good, bad and unusual copy and will cover topics including promotional postcards, direct response advertising and online marketing.
Joanna King, IDM ...
13 Dec 2006
| by by Maria Esposito
to bring new business wins, including the launch of Coke Zero, Five and Associated's new freesheet London ...
06 Dec 2006
| by by Amy Dry
the difficulties associated with isolating the effects of great design will forever require marketers to evaluate ...
29 Nov 2006
| by by Amy Dry
LONDON - European brand communications agency FPP has been hired to give The British Association
27 Nov 2006
| by by Alex Donohue
"inappropriate administrators" of the title.
The criticism led to Associated Newspapers, Express Newspapers ...
were met with a cool response.
However, no consensus could be found between Associated Newspapers ...
24 Nov 2006
| by by Ben Bold
at the Association of Publishing Agencies' Customer Publishing Awards 2006.
23 Nov 2006
| by by Ben Bold
LONDON - The British Olympic Association has appointed Mark Zimmer, its former head of appeals
17 Nov 2006
| by by Amy Dry
LONDON - The Mobile Marketing Association has released the latest guidelines for mobile web
17 Nov 2006
| by by Sarah Woods
LONDON - Haygarth has promoted Tom Charles from associate director to director and made him a