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How much do shoppers care about supermarkets' recycling efforts?

The report, published by the Local Government Association, reveals that as much as 40% of supermarkets' packaging cannot be recycled with M S named as the worst culprit. The report also said that Britain will fail to meet its EU targets if supermarkets do not take action. The findings are a blow to M ...

BBC criticises commercial rivals

is associated with public service intervention of the BBC, ITV, Channel 4 and Five. There is only one ...

Brands that campaign for ethical issues - do consumers think more of them?

Association announced that it was considering excluding food flown into the UK from its organic accreditation ...

When adverts get annoying - when do viewers switch off?

complained about ads of last year is a Gay Police Association national press ad, which featured a Bible next ...

London freesheets - what do commuters really think?

The London freesheet war between Associated and News International is getting more intense. The two...,900 copies of thelondonpaper, after its bitter rival Associated's Evening Standard released video evidence ... on to attack the Evening Standard, highlighting its fall in circulation figures and claiming Associated ... distribution of freesheets in the city centre if News International, which owns thelondonpaper and Associated ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.