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Primark attacked over 7p wages

of Primark's parent company, Associated British Foods, to speak out against its sweatshops. The charity ...

Campaign Media Awards 2008: Best Travel and Leisure Campaign

by associating it with speed on the field. Football fans love to debate about teams, players and the rules ...

The Week in marketing: 11 November 2008

including OK! and Woman. FA Cup goes on tour The Football Association and lead FA Cup Sponsor, E ...

Brands piggyback on free running movement

The games publisher joins an growing list of increasingly high-profile brands wishing to associate itself with free running (also known as parkour). Foucan - who appeared in the music video for Madonna ... fit is Urban Freeflow's association with Red Bull, which has a strong pedigree in extreme and urban ...

Beattie McGuinness Bungay to create tights for Pretty Polly

hopes to bring the text and slogans often associated with T-shirt design to the hosiery market ...

The Work: New campaigns - UK

that leverages Sony Ericsson's association with the James Bond film Quantum of Solace Creative agency: Iris ... THE LOWDOWN Sony Ericsson is turning its phones into hi-tech spy gadgets to promote its association ...

Fallon unveils new Sony Bond ad: Watch it here

's association with the new James Bond film Quantum of Solace.

ITV eyes merchandising revenue from teen show Britannia High

The broadcaster plans to roll out a range of merchandise associated with the primetime ITV1 programme, including clothing, DVDs, books and household items, and is likely to run live tours of the show. ITV is hoping to emulate Disney's success in merchandising its High School Musical series of films ...

Study: How to defend marketing to the board

in association with Deloitte, spanned five European countries and involved 217 in-depth interviews. In total, 151 ...

The Week in marketing: 7 October 2008

Zealand. The airline has a long-standing association with rugby union: it was an official sponsor ...

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