to remove filtersCinema admissions on course for five-year record
23 Dec 2009 | by Daniel Farey-Jones
, spokesperson for the Cinema Advertising Association, said: "Cinema is proving its worth to cinemagoers ...
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Brand Republic's top stories of 2009
23 Dec 2009 | by Staff
In a year which harsh economic realities brought many unpleasant surprises, one of the biggest came at the end of summer when News International said it was closing down thelondonpaper . The closure of the London Lite by Associated Newspapers followed, but not before Alexander Lebedev's Evening ...
BR Video: Coca-Cola and M&S ads fill consumers with festive cheer
23 Dec 2009 | by Susan Billinge
It must be Christmas, the TV is over-run with ads for food and department stores, all tugging at heart strings and fanning waves of nostalgia. But are the ads working and do consumers enjoy or even look forward to the annual pull on their purse strings? Brand Republic, in association with Vox Pops ...
Fuller dreams a dream, Ford and Pepsi make it a reality (show)
18 Dec 2009 | by Gordon MacMillan
, launching in 2010. Pepsi will invest $20m in community projects created in association with the soft drink ...
Haymarket Business Media chief Martin Durham to step down
16 Dec 2009 | by Rich Sutcliffe
, Marketing, Print Week and Third Sector, associated websites and print and online directories across a number ...
'Commercialisation of childhood' report could lead to ad lessons in school
15 Dec 2009 | by Daniel Farey-Jones
The Buckingham Report on 'The Impact of the Commercial World on Children's Wellbeing' , published yesterday, has been praised by the Advertising Association as "balanced and measured". The Department ... , Kellogg, the IPA, ISBA, the Advertising Association, MindShare and Viacom Brand Solutions. ...
'Get a new agency Asda' advises Sainsbury's marketing chief
15 Dec 2009 | by James Quilter
The comments follow Asda's decision to use the line 'Good Food Costs Less at Asda' in national press ads for its Extra Special premium food range this weekend. Asda's ad agency is Saatchi Saatchi. The line was originally launched by Sainsbury's in 1959, some six years before Associated Dairies launched ...
Tiger Woods dropped by Accenture following off-course revelations
14 Dec 2009 | by James Quilter
between France and Ireland. In the wake of protests by the Football Association of Ireland and fans ...
Danny Glover spoofs Lethal Weapon role in latest Orange Gold Spot
10 Dec 2009 | by Jennifer Whitehead
one brand associated with film." ...
NRS claims increased response from Londoners
10 Dec 2009 | by Daniel Farey-Jones
,189 in 2005, to 1,765 in 2007 and to 1,899 in 2009. In September this year Dan Wood, MediaCom's associate ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
