02 Dec 2010
| by Sara Kimberley
Association's Young Spark new talent award.
02 Dec 2010
| by Sara Kimberley
The Direct Marketing Association (DMA) has named Occam's strategy director Scott Logie as its newly...to do this through lobbying and greater engagement with other trade and business associations. He ...
02 Dec 2010
| by Daniel Farey-Jones
retailers in the next few weeks. In addition, it will speak to the Association of British Insurers about ...
09 Nov 2010
| by Mark Banham
the shortlist for the Direct Marketing Association's Young Spark new talent award.
04 Nov 2010
| by Simon Kershaw
weapon we associate with Carling, Foster s and John Smith s.
Is this an attempt to capture market ...
15 Oct 2010
| by Mike Cullis, Elvis
access to an incredible array of tools, he or she is faced with new challenges associated ...
15 Oct 2010
| by Paul Munce and James Middlehurst, MBA
for the individual as a result of the communication.
It could be something as vague as a new brand association ...
14 Oct 2010
| by Suzanne Bidlake
, Elvis
- Suzanne Bidlake, associate editor (reports), Campaign
- Claire Beale, editor, Campaign ...
05 Oct 2010
| by Daniel Farey-Jones
Rimmer, CRM lead at Very.co.uk, said: "People might not necessarily associate the Very brand ...
29 Sep 2010
| by John Reynolds
The utility group has become the latest company to be part of the loyalty programme, joining the likes of Sainsbury's and American Express.
British Gas will replace EDF Energy next year, ending a seven-year association.
As part of the deal, British Gas will offer its customers several ways ...