to remove filtersBoots steps into sport sponsorship ahead of London 2012
07 Dec 2010 | by John Reynolds
sports association deals. Tesco has announced it is to sponsor GB Canoeing in the run-up to 2012 ...
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Shop owners demand investigation into Tesco's acquisition of Mills Group
17 Dec 2010 | by Ed Owen
Tesco bought One Stop in 2002, but the brand retains its own identity and head office in Walsall. According to the Association of Convenience Stores (ASC), the acquisition for an undisclosed sum, which adds a further 77 stores to One Stop's portfolio and bringing the total to 598, is a threat ...
Internet Christmas paves the way for media owners' e-tail future
02 Dec 2010 | by Stephen Armstrong
day of the year , with online retail association IMRG estimating more than 1bn will be spent online ... an "online supermarket" to take advantage of its 50 million-plus online readers. Although Associated wouldn ...
Coffee wars: Kenco takes on Starbucks Via
01 Dec 2010 | by Gemma Charles
. Doomsayers predicted that associating Starbucks with an instant product, which is viewed as inferior to fresh ... , will be sold in a silver tube to imply premium associations, when it reaches supermarket shelves from March ...
Sales promotion: Festive sales promotion
01 Dec 2010 | by Amy Golding
.' Jenny Williams, associate planning director at sales promotion agency The Marketing Store, which works ...
Retail sales jump in the run-up to Christmas
26 Nov 2010 | by Ed Owen
dubbed "Mega Monday". David Smith, managing director of the UK's online retail association IMRG, said ...
Battle of the brands
03 Nov 2010 | by Rachel Barnes
More than 4000 votes have already been cast in an overwhelming response to The Marketing Society Brand of the Year 2010 initiative, in association with ITV and Marketing. From a shortlist of 20 brands, a real-time snapshot after two weeks of voting reveals that Aviva, Giffgaff, Costa Coffee ...
Close-Up: Why spending heavily on advertising is the latest fashion on the high street
29 Oct 2010 | by Sara Kimberley
that may have previously created their advertising in-house or been associated with sales promotion ...
Retailers top consumer trust as banks lose out
28 Oct 2010 | by Andrew McCormick
'trust' in association with companies, while 17% said they 'don't really trust companies any more ...
England cricketers to be kitted out by TM Lewin
28 Oct 2010 | by John Reynolds
fitting association for us as it underlines our core brand values of heritage, quality and English ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
