Brand Health Check: Vertu
17 May 2012 | by Kim Benjamin
language; it has built luxury by association. It's time to step out of the shadows. ...
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Orange invests in film ties after sponsorship review
22 May 2012 | by Matthew Chapman
Orange is to overhaul its brand sponsorship activity, ending its association with the Prize
GiffGaff hires former Procter & Gamble marketer Jenkins
06 Mar 2012 | by Sarah Shearman and Maisie McCabe
Jenkins had been working as a consultant at Brand Learning for the past two years and founded My Pet is Here, an online pet community business. She worked at P G for 12 years, most recently as associate director of new marketing models and ecommerce, leaving in May last year. At GiffGaff, Jenkins ...
Pampering brands Nivea and Maybelline score well in brand survey
01 Feb 2012 | by John Reynolds
. Consumers were asked questions such as, "Is this a brand you are proud to be associated with?" and "Is ...
Tesco boss Richard Brasher to chair Marketing Society Awards judging
30 Jan 2012 | by Staff
for this year's Marketing Society Awards for Excellence in association with Marketing.
Trading places: this week's people moves
20 Jan 2012 | by Daniel Farey-Jones
an "incredible year" of growth in the area. ( Media Week ) Carat has promoted Maria Donaldson to associate ... to associate directors in recognition of their work on Kellogg's account. Paul McGee has also been promoted ...
The DIY creative brands
20 Jan 2012 | by Adam Woods
Association of National Advertisers (ANA) found that 42% of ANA members had established internal advertising ... -party help in such cases may come from trusted, long-term associates or ad hoc hired hands. 3 ...
Sky marketer scoops top prize at Brand Event Awards
02 Dec 2011 | by Staff
Association of Publishing Agencies International Content Summit 2010 Third Sector British ...
Brand of the Year 2011 shortlist
09 Nov 2011 | by Staff
As expected, The Marketing Society Brand of the Year 2011 award, in association with ITV...wrong. The candidates for The Marketing Society's Brand of the Year 2011 award, in association with ITV ... 's Brand of the Year 2011 in association with ITV Marketing Society Brand ... associations through ads featuring Aussies Brad and Dan and a host of tie-ups with comedians including Steve ...
Major ISPs to make parents choose on internet controls
11 Oct 2011 | by Matthew Chapman
, the Advertising Association (AA) has persuaded several companies not to use people under the age of 16 "to ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
