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Two decades of tuning in to commercial radio

as a non-executive chair 2006: The Commercial Radio Companies Association and the RAB merge to form ...

Media360: Spotify preaches the gospel of music

said: "Every four-year period, Coke are associated with the World Cup, then they do music, then they do ...

PPA Conference: Content is king says MediaCom's Bozeat

Speaking to Media Week ahead of his presentation at the PPA conference 2012 Bozeat said: "It s about content. It s content the consumers want and that brands want to be associated with." During his talk he said publishers could use brand partnerships to help fund projects and quality content ...

Promotional Feature: Brands face the attribution challenge

to increasingly complex questions. Marketing , in association with Ebiquity , brought together leading ... In association with: ...

Omnicom helps Citroën launch online films for DS5

results." The campaign was conceived by Citro n UK s media agency OMD UK. Associate director Richard ...

Sector Analysis: Television in 2012

information. "It allows the viewer to register their interest so that the relevant ad, associated ...

Sony raids PlayStation history for PS3 ad

were Sam Bergen, vice president, associate creative director, and Josh Fell, associate creative ...

MG OMD wins Grand Prix for Waitrose at Thinkbox Awards

campaign at the Thinkbox Planning Awards yesterday, run in association with Campaign and Media Week.

Primetime for medialand as The Apprentice takes on magazines

, and the Advertising Association's President's Dinner. Advertising stalwart, long time Campaign columnist and former ...

PPA launches Future of Publishing resource

The Periodical Publishers Association has gathered insight from magazine chiefs in a collection

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.