to remove filtersSearch agency Tamar hires four new recruits
20 Aug 2010 | by Ben Bold
, including the hiring of Colin Smith as associate director.
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Public to choose winner of new YouTube Ad of the Year award
06 Sep 2010 | by Noelle McElhatton
of the YouTube Ad of the Year award, in association with Campaign, with the winner chosen by consumers.
What Next in Digital?
28 Jun 2010 | by Suzanne Bidlake
Bidlake , associate editor (reports), Campaign Claire Beale , editor, Campaign Marc Giusti , group ...
The art of serial brand arson
25 Jun 2010 | by James Devon and Graham Kerr, MBA
, just so long as you have a clear definition. We see brands as the set of associations held in people's minds about a particular product or service. Those associations are created by the sum of experience ... communications do nothing but confuse and thus disaggregate the set of associations in a person's head. Surely ...
Digital's future is in the past
25 Jun 2010 | by Richard Baker, Howard Scott and Mark Johnson, Sequence
almost as much as they do Google UK. And they're not just using computers. The GSM Association found ...
Ovarian Cancer Action launches online awareness campaign
10 Mar 2010 | by Arif Durrani
and feeling full quickly - as well other associated symptoms. The campaign also reassures women ...
Acxiom launches social media matching and targeting service
24 Feb 2010 | by Daniel Farey-Jones
Acxiom is marketing the Relevance-X Social tool and associated service in the UK, inviting a number of marketers and agencies to a launch event at wine merchant Berry Bros and Rudd last night. The service, which Acxiom describes as "uncovering customers' social footprint", has already been used by US ...
AOP confirms split from PPA
20 Jan 2010 | by John Reynolds
LONDON - The Association of Online Publishers (AOP), the digital trade body, has confirmed its...The AOP's plans for greater independence were first reported in Media Week last year and follows a similar move initiated by customers magazine association APA last year. The separation means that the AOP now has greater control over its own finances and corporate governance and comes in the same week ...
John Ayling and Agenda 21 pick up Norfolkline Ferries
18 Jan 2010 | by Maisie McCabe
LONDON - Independent media agency John Ayling and Associates and digital agency Agenda 21 have won...after 13 years with John Ayling Associates. ...
Private equity investment primes eCircle for expansion
14 Jan 2010 | by Daniel Farey-Jones
The company, which works for more than 550 clients including Argos and Samsung, plans to use the money to launch additional products and services in the marketing technology arena. Jonathan Meeks, a managing director of the private equity firm TA Associates is to join the board of eCircle which, he said ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
