School Reports 2012: Maxus
02 Apr 2012 | by Staff
As much as BT defined Maxus' 2010, if there was one word everyone associated with the agency last
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MAA survey shows agency salary bounceback after 2011 plunge
16 May 2012 | by Matthew Chapman
increase in wages, according to Marketing Agencies Association research.
School Reports 2012: DLKW Lowe
02 Apr 2012 | by Staff
copywriter respectively, and Fallon's Jamie Craven as the head of design. Dare's associate creative directors ...
Govt threatens alcohol ad ban to protect young people
29 Mar 2012 | by Parliamentary correspondent
have said." The Advertising Association said: "We welcome the alcohol strategy s assessment ...
Methodology: How the Top 100 is compiled
26 Mar 2012
include an Advertising Association discount factor, which varies according to the sector and quarter ...
Labour seeks ban on junk-food ads
15 Mar 2012 | by Our Parliamentary correspondent
-store." Ian Barber, the Advertising Association's director of communications, said: "These calls for bans ...
Ad industry in need of more support, AA's Patterson says
01 Mar 2012 | by Campaign staff
Association's inaugural Lead summit, held in London on Wednesday.
Agencies see drop in client fees, MAA finds
26 Jan 2012 | by Ian Darby
The findings, from the Marketing Agencies Association, coincide with the launch of the new Agency Remuneration Best Practice Guide from the trade bodies IPA, ISBA, MAA and PRCA. The average hourly fee for MAA member agencies declined 18.4 per cent from 129.55 in 2002 to 105.68 in 2011, according ...
Threat of tougher Govt rules on children's ads recedes
12 Jan 2012 | by Our Parliamentary correspondent
David Cameron, who has expressed concern about the "commercialisation and sexualisation" of childhood, will review progress in talks with industry representatives at the end of this month. Since their first meeting in October last year, the children's panel set up by the Advertising Association has won ...
Nine days to go until War of the Words
29 Nov 2011 | by Sara Kimberley
The half-day event, in association with The Huffington Post, will feature speakers aged under 30 from different disciplines who, for 15 minutes each, will present ideas that they think will shape the future of advertising. The 'X Factor'-style panel of judges will include Nikki Crumpton chief strategy ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
