Brand barometer: High street banks, which is most prominent on the web?
17 Feb 2012 | by Gemma Charles
, third-party research into target audience behaviours, and finally nodal analysis of associated key words ...
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Hiscox becomes first UK brand to use AdCastPlus platform
20 Apr 2012 | by Loulla-Mae Eleftheriou-Smith
the level of message association and the highest levels of brand awareness. ...
Marketers and the social divide
15 Jul 2011 | by Adam Woods
, but here is my email, and I was chuffed that we were able to help her out. DAN WHITMARSH, ASSOCIATE ...
Filling the digital skills gap
15 Jul 2011 | by Peter Crush
the Mobile Marketing Association (MMA) rolls out Tier One of its Mobile Marketer Certification Programme, a ...
Biggest brands: Top 100 online advertisers 2011
22 Mar 2011 | by Adam Wood
display spend this year. According to the American Marketing Association's CMO Survey, social media ...
PROMOTIONAL FEATURE: Being personal on a massive scale
12 Jan 2011 | by Guy Phillipson
someone you traditionally associate with advertising. George Bernard Shaw said the biggest problem ...
PROMOTIONAL FEATURE: Being personal on a massive scale
12 Jan 2011 | by Guy Phillipson
someone you traditionally associate with advertising. George Bernard Shaw said the biggest problem ...
Comparethemarket appoints Steak to search account
29 Sep 2010 | by Sarah Shearman
It is not known whether incumbent agency Tamar repitched. Mark Attwell, associate director, ecommerce at Comparethemarket.com said: "We work with specialists in different areas of our business, and were attracted to Steak s transparent approach and proven track record in delivering results quickly ...
American Express launches interactive campaign with Mark Ronson
17 Sep 2010 | by Mark Banham
director Toby Dye, of Ridley Scott Associates, and Ronson, who will collaborate on the soundtrack. He ...
Public to choose winner of new YouTube Ad of the Year award
06 Sep 2010 | by Noelle McElhatton
of the YouTube Ad of the Year award, in association with Campaign, with the winner chosen by consumers.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
