to remove filtersSky marketer scoops top prize at Brand Event Awards
02 Dec 2011 | by Staff
Association of Publishing Agencies International Content Summit 2010 Third Sector British ...
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Omnicom helps Citroën launch online films for DS5
22 Feb 2012 | by Maisie McCabe
results." The campaign was conceived by Citro n UK s media agency OMD UK. Associate director Richard ...
RAMI 'passengers' by Zavod Consulting
05 Sep 2011
The Russian Association of Motor Insurers has released a dark yet humorous spot to raise awareness
Pick & Turkey league (19 Nov 2010)
22 Nov 2010
by DDB UK: "After breaking away from its association with Dawn French, the Terry s brand needed a bit ... Association Anti-homophobia 1 Saatchi Saatchi Visa Football sponsorship 2 ... Bonnie Tyler 1 Bruce Dunlop Associates ESPN Top up TV 1 The Bank ...
Pick & Turkey league (12 Nov 2010)
12 Nov 2010
Creative Circle Ad land 1 Ogilvy Football Association Anti-homophobia 1 ... Bonnie Tyler 1 Bruce Dunlop Associates ESPN Top up TV 1 The Bank ...
Renault pitches France against UK in comic ads
27 Jul 2010 | by Alex Brownsell
The revised marketing strategy associates Renault with Gallic culture, akin to its "Nicole and Papa" ads of the 80s and 90s. The aim of the campaign, created by Publicis, is to improve UK sales of the Megane saloon, which is losing out to the Ford Focus and Vauxhall Astra. Ads will contrast the C te d ...
The art of serial brand arson
25 Jun 2010 | by James Devon and Graham Kerr, MBA
, just so long as you have a clear definition. We see brands as the set of associations held in people's minds about a particular product or service. Those associations are created by the sum of experience ... communications do nothing but confuse and thus disaggregate the set of associations in a person's head. Surely ...
Digital's future is in the past
25 Jun 2010 | by Richard Baker, Howard Scott and Mark Johnson, Sequence
almost as much as they do Google UK. And they're not just using computers. The GSM Association found ...
VW 'see film differently' by DDB London
11 Aug 2009
DDB London has unveiled its latest 'see film differently' campaign which promotes VW association
BR Video: Bond's back but which brands are most associated with 007?
31 Oct 2008 | by Nikki Sandison and Jacquie Bowser
LONDON - Aston Martin and Omega watches are the brands most associated with James Bond according...successful in exploiting the 007 association. The products they most associated with the films were cars ... associate with Bond? Vote *now* in our poll Earlier this month, Sony Ericsson launched a global digital ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
